King & Wood Mallesons engaged Michael Field to prepare 19 'Global Factsheets' ranging from media and entertainment to energy and technology. The project required broad industry knowledge and the ability to articulate complex information using concise and engaging copy. The team at Michael Field quickly grasped the project and delivered a great result in a tight timeframe. They demonstrated deep technical knowledge, research capacity and a clear understanding of our clients, brand and key messages.
Michael is a positive, 'can do' experienced marketing and strategic consultant. Michael along with his team are able to take a brief and immerse themselves in the business and be a real part of it. Michael adds value by his ability to think through logically what is required to turn a concept into reality and is able to creatively come up with practical strategies and concepts to take to market. Michael is also a great business partner and can be trusted to bounce off ideas in a respected and considered way. I recommend Michael Field to anyone needing a senior strategic marketing and business partner to enthusiastically drive the business and get results.
Working with Michael Field and his team of professionals was a great experience for our brand. They understood our brief and delivered an outstanding strategic outcome. The TVC advert they produced was spot on! Thank you Michael, Hollie and Jason, we look forward to working with you in the near future.
The RFS board engaged the services of Michael Field Strategic Marketing Consultants to identify and develop a new brand that reflects the business customer focus, its value propositions and being aligned to its strategic direction of becoming a national business. Michael and his staff have conducted a thorough quantitative review of our industry. As an outcome of Michaels rigour, quantified evidence and creative flair the RFS board have been very comfortable to embrace the new brand name.
I fully endorse Michael Field Strategic Marketing Consultants for their broad skill of client engagement, industry analysis through to highly effective and tactical marketing strategies.
The research played a key role in helping us to make a critical decision. As a result of the findings, plus Michael's valuable insights and experience, he has helped us chart a course towards much greater success. I would have no hesitation in working with Michael again - he's a true professional.
Michael is a talented marketing executive, with keen commercial insight and excellent communication skills. I feel confident in recommending Michael's services in circumstances requiring practical, commercial insight to market and customer issues and where his strong communication and interpersonal skills can assist influence change.
I have worked with Michael to market a number of products in the professional services area with excellent outcomes. I trust his judgement. Michael has the unique talent of developing marketing strategies that are based upon facts and research while maintaining a sense of practicality and urgency.
Michael is a focused, meticulous, hardworking and disciplined individual. His work on the development of customer value propositions and implementation of targeted strategies had a huge impact on the success and growth of the business.
Michael is a highly experienced strategic marketing professional. His knowledge and application of key marketing fundamentals - from identifying value drivers through market research and needs-based segmentation, to developing customer value propositions and implementing targeted strategies, are of the highest calibre.
His personable style makes dealing with the difficult questions easy. Leaves you with an actionable strategy that feels like it was all your own idea.
Wide range of experience around all forms of marketing strategy and execution... contributes to the strategic direction of clients. Absolutely customer focussed.
Michael is at the forefront of the latest marketing and business trends. Michael's communication skills, integrity and work ethos make him an ideal business partner for any organisation. His vast experience gives him a unique 'edge' in the corporate world. Strategically focussed and outcomes driven.
Direct, open & honest. He delivers what he promises. He gets results. Insightful, strategic thinking and business acumen.
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