Social Media #Fail

What is the current obsession with failure?

Why is #fail such a popular social media meme?

How come so many people are happy to ‘stacks-on’ or ‘dog pile’ when someone makes a mistake online?

What possesses trolls to deliberately seek people out and antagonise them?

What possible satisfaction can anyone derive from just finding fault in others?

People make mistakes. I get that.

Companies get things wrong too. I get that.

Sometimes people (and companies) repeat mistakes. Don’t we all?

But when a person or a company makes a mistake, isn’t the public display of that mistake punishment enough?

Is there really any point in jumping on the bandwagon, pointing and screeching for their head to be spiked in the town square?

For what it’s worth, I am over the #fail.

I am for people trying, failing and trying again.

Screw the haters.

Contributor:

Michael Field, Director at Michael Field Pty Ltd.

About michaelfieldcom

Michael Field is an independent strategy consultant with two decades of experience in strategy, marketing, strategic planning, market research, competitive analysis, needs based segmentation, e-commerce and innovation. His consultancy specialises in providing strategic advice to medium sized B2B and NF organisations. Michael has served as a Non Executive Director (NED) of Save the Children Victoria, is a former Save the Children New South Wales council member and former guest lecturer in marketing, small business promotional marketing and professional communication at ECU in Western Australia. He is the founder of the LinkedIn group Next Director for aspiring and emerging company directors serving more than 4,500 company directors globally. Specialties: - Strategy advice for medium-sized B2B, NFP and member services organisations - Strategic marketing - Market research and analysis - Competitive analysis - Market segmentation - Needs-based segmentation - Development of the value proposition - Marketing and business plans - e-commerce and online strategy development - Social Media - Keynote speaking - Technology and innovation - Ideas and inspiration

4 thoughts on “Social Media #Fail

  1. Thanks Jeremy and Jake. I could not stand by idly any longer. I just had to say something!

  2. Good call. I’m over the haters too. Looking for some positive discussion on some industry sites just ends up with a pile of hate commentary!

    Unfortunately, bad news sells…. hence the focus on #fail.

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